Master's Degree Programme in Marketing
Oulun yliopisto | University of OuluVideo presentation

Master's Degree Programme in Marketing
- An internationally comparable degree in Economics from an AASCB accredited business school
- Students get familiarised in servitisation, strategic marketing practice, organisational buying behaviour, consumer behaviour, supply chain management, and digital marketing within global markets
- Relevant skills of the latest marketing knowledge, practices, and technologies
At the Oulu Business School (OBS), the primary focus in marketing education and research is in business-to-business relationships and networks. The studies offer a broad understanding of the interaction and processes between the organisations in business networks. As part of their studies, the students develop expertise in fundamental marketing areas such as campaigns, branding, procurement and logistics, and digital marketing practices.
OBS is one of the first Nordic business schools to earn AACSB International business accreditation. Only some 5 % of the world’s business schools have fulfilled the AACSB quality standards.
OBS offers four focal research areas in marketing: industrial marketing, electronic business, logistics and supply chain management, and service and service business management.
The education is based on high-quality research and active co-operation with local and global companies and organizations. Education in marketing will help students to develop not only the professional capabilities necessary in customer and network relationship management but also abilities to apply scientific knowledge in the practice of marketing.
Want to know more?
For more information about Master's Degree Programme in Marketing, please submit an information request below and the school will contact you with further information.Admission requirements
Visit the programme page to see the admission requirements and how to apply through an online joint application system at Studyinfo.fi.
Degree / diploma
- Master of Science (Economics and Business Administration)
Costs
Tuition fee: for non-EU/EEA citizens 12000 euros
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Oulun yliopisto | University of Oulu

Oulun yliopisto | University of Oulu
Oulun yliopisto on kansainvälinen tiedeyliopisto, jossa tehdään tiedettä arktisella asenteella. Monitieteinen osaamisemme keskittyy etenkin teknologiaan, terveyteen ja kulttuuriin sekä muutoksiin pohjoisessa elinympäristössä. Yliopistossa työskentelee 3000 oman alansa ammattilaista ja opiskelee yli 13 000 opiskelijaa. Perus- ja jatkotutkintoon tähtäävät koulutukset sekä...
Oulun yliopisto | University of Oulu contact details
Oulun yliopisto | University of Oulu
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