Degree Programme in Tourism and Hospitality Business, Master of Hospitality Management | full-time studies

The Master’s Degree Programme in Tourism and Hospitality Business is based on the future needs of the tourism and hospitality industries and gives a student an opportunity to focus on areas important for his/her own professional development. The studies are planned especially for experts in tourism and travel organisations as well as for experts working in the hospitality industry. The goal of the degree programme is to raise the knowhow of an expert to a developer level.

After the studies, the graduates will be able to implement change projects and lead the transformation of their organisation toward achieving its higher competitive advantage in a fast changing, global and international tourism and hospitality business environment. They will work in positions, for example: leading work development projects, planning and implementing business strategies, acting as leaders of their own business domestically and internationally.

Compulsory studies focus on research and development skills as well as competences needed in developing organisations and leading change. Studies enhance students’ abilities in analytical and critical thinking and problem solving. Specialisation studies focus on sustainable tourism and hospitality related skills and competences. Studies enhance the students’ ability to apply current research knowledge in their professional field. Free-choice studies provide students with more general business competences like communication and designing services to strategic thinking and digital business opportunities.

Specialisation Areas

In the beginning of studies, students choose their specialisation, on the basis of individual career goals and development needs. The specialisation studies together with thesis account for the majority of the Master's studies. Specialisations cover a whole spectrum of business areas. In this degree programme, the recommended specialisation is Experience Economy and Designing Services, read more below:

• Experience Economy and Designing Services
• Strategic Thinking and Management
• Leadership and People Managment
• Leading Sales and Customer Experience
• Communication and Marketing Management
• Entrepreneurial Business Management
• Digital Business Opportunities